Identify Your Competition Using Keyword Popularity Research Via Google Search Box

Keyword popularity research is the best concern of any network marketer, affiliate marketer, or internet marketer and it should be. Getting your business or opportunity ranked highly with the search engines requires preparation, planning, and research. By reading this article understand a neat keyword popularity research trick that will present how many site owners are competing for a particular keyword or keyword phrase, which should be of more concern than the amount of actual web pages found.

If you own a website with Dr. Ken Evoy’s Site Build It you already have the ideal tool for keyword popularity research built into your yearly membership. Brainstorm It is not only the best tool for keyword research but also site concept searches, profitable keywords, content building, monetization, and a great deal more. For those who have not yet had the pleasure of the SBI experience I have a cool  keyword popularity research trick so that you can try and its absolutely free of charge.

There are many basic optimization tasks that must be done to each web page to get ranked well with the search engines. This is keyword popularity research 101.

* Your Specific Keyword Must Be In The Title Be absolutely sure to use your specific keyword or keyword phrase in the title of all your articles. The page title plays an incredibly significant role. The major search engines give special weight to these words when ranking your page for relevance. When they return the search results to searchers they show your page title the method that you write it as a link to your web page. Its the first impression that people read in the search engine web page so make it compelling. It must express some benefit to your potential visitors. So keyword popularity research lesson number one: Provide your visitors a reason to click your link.

* Include Your Exact Keyword In The Description Field In case you are writing a blog post, web page, or e-zine article you must write a description of your article. Think of your description as an ad for your web page. Site visitors will not see it on your page but they will see it or portions of it in the search engine results page (SERP). The description is the second half of what searchers see in the SERP. The title being the first. Help make it useful and relevant to the article without misleading. Try to deal with a need, concern, or pain and provide a lead-in to a remedy. Don’t use up the description box real estate by using your particular keyword over and over again and limit the characters to only 200 less is better. Keyword popularity research lesson number two: Write a engaging description to please both human visitors as well as the search engines.

* Your Specific Keyword Needs to be Inside The First 90 Characters Of Your Article Body Some search engines don’t use the description in their SERP so your article body must have your unique keyword in the first 90 characters. That’s why its always best to put your particular keyword in both the description and article body. The major search engines that don’t use the description will write a description from the first 150-200 words of the article body instead. You can observe why losing this step could cost you very much in the search engine results page. Keyword popularity research lesson number three: The nearest your specific keyword is to the start of the article body the higher the various search engines score your page. So include your distinct keyword in the starting sentence of your opening paragraph.

* Generate Keyword Focused Text Links Inside The Article Body The search engines put a lot of emphasis on text links or links that are clickable. This not only is a help to your web page but also to the main benefit of the page you are linking to. It illustrates the major search engines that you’re providing a value to humans by sending them off your web page to a related site. Just make sure you make the website link open in a new window this means your web page continues underneath waiting for your visitor to go back. For example: a text link that says “click here” is not going to score your web page any kind of points. However a text link that says for more information read how Ken Evoy’s Site Build It takes the worry out of building keyword optimized pages; will score points. Keyword popularity research lesson number four: Put your keyword in a text link once certainly not more than twice. When you have a website the easiest way to do this would be at the bottom of your web page having a text link that says “go back to home page from (whatever your page name).

* Work with Your Certain Keyword In The Article Body Repeatedly The search engines try to figure out what a page is about. Edge in the game by searching for certain on page hints. The placement of your specific keyword in your body copy are the direct hints to the major search engines. This tells them what the page is about. Search engines have become very sophisticated at identifying the topic of a page. They need adequate hints to understand the topic of the web page but too many provide penalized. So the usual rules to excellent writing apply. Writing outstanding content, utilizing synonyms, similar words and generic keywords all help the major search engines understand what the web page is about. Plus it makes for good reading which is a convenience to both human visitors and the various search engines.

What Does This Are locked up in Keyword Popularity Research?

It has a lot to do with it because necessities such as basic steps required to be sure your page is optimized. You might bookmark this page for future reference so the very next time you make new content you need to use it at as system.

Now I’m going to show you the keyword popularity research trick that I mentioned before. Tips on how to find keywords that you have a opportunity at ranking for? How many competing web pages is too much? Is there a magic number from the results that you should avoid? How can you discover your real competition and is it really worth competing for that specific keyword?

These are all great questions. You attain this by having your keyword/phrase wrapped in quotes. Anytime you put quotes all-around a keyword you are asking the various search engines for a direct match. Without having quotes asks for results including those words. In other words, the term internet marketing without quotes would return something like how really does internet marketing work.

Here’s how to discover who your actual competition is and make a decision if that specific keyword phrase is worth pursuing. We know the title and anchor text needs to include our specific keyword. Now we need to discover how several other web pages are optimizing exactly the same way.

For the purpose of this illustration let us use the keyword popularity research term learn golf . What other web pages have that exact keyword phrase in the title and anchor text. We should know how many websites are attempting to rank for this very same phrase.

Log into google and in the search box enter: intitle:”learn golf” inanchor:”learn golf” sidebar: make sure to make use of one space among the first “learn golf” and inanchor.

Google tells me that there are 19,500 other pages trying to compete for the similar specific phrase in the title and anchor text. This is the actual competition.

Now lets consider that same phrase and see what we get without quotes. This will get back web pages that have the term “learn” and “golf” in the title and anchor text. For example: learn how to golf . Google results are 1,050,000.

Right this moment all we are doing is getting keyword popularity research details. The first research with quotes is one that we are most concerned with.

Lastly do a immediately search on Google. i.e. learn golf. Wow! 85,500,000.

Here’s the trouble. The search term in quotes 19,500 has too a lot competition. It will be difficult to rank in the top 10 making use of this term.

So the next phase is to do a small keyword popularity research tweaking. Try adding modifiers to your search term such as: fast, easy, quick, simple, etc. This is called longtail keywords. Longtail keywords are keyword phrases consisting of more than 3 words. They are more targeted so your potential visitors are seeking what you really are offering. Don’t get too carried away with the longtail; under 6 words is best. I prefer the longtail and try to write content specifically targeting 4-5 keyword phrases.

Okay, in quotes: intitle:”how to learn golf” inanchor”how to learn golf”. Search results 27,700 and another one “learn golf fast”. Search results 3. learn golf fast 1,050,000 Straight search: 185,000,000

The final analysis: The search term learn golf fast in the title and anchor text is a sure fire hit for page 1 on Google.

What is the magic number when using the intitle/inanchor technique? How many web pages should you limit your competition to? If you’re only starting out under 100 is best. The lower the better; this way you will start to build a rapport with the major search engines. Continue building more content, link your content, and before long you can actually compete with tougher keywords.

I don’t fret too much about it because I get spoiled by using Dr. Ken Evoy’s Site Build It. The process is foolproof and I know my pages are optimized. As reliant on fact, the block builder won’t even give you access to your headline if your keywords aren’t entered correctly then the analyze it tool finalizes the page for keyword density. A tool like this is worth greater than a yearly membership to SBI and I use it for all my content not only content for my website.

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