MySpace

Google dethrones Yahoo!

Top 10 Websites

Alexa.com has released the latest Top 10 Websites by Traffic. Google has taken over the #1 dethroning longtime holder Yahoo! Even more interesting is that Facebook has surpassed Yahoo!, as well. Google has three properties in the Top 10 with Google, YouTube and Blogger – do not underestimate the power of Google! Can’t think the folks over at Yahoo! are to happy about the slide.

Also interesting is who no longer on the Top 10 – MySpace so two years ago – bye,bye. AOL? Who? What? Distant memory. Seriously, when was the last time you checked your Myspace account? Actually, MySpace is #11 and AOL is #35. Twitter is #13 – expect Twitter to surpass MySpace in no time.

Microsoft Live is #5 – I’ll be talking about some of their cool tools in upcoming posts – I never rule out Microsoft.

What does this all mean? Google is still King and social networking is taking over. Making Google happy should be the goal of your SEO efforts. And if you haven’t gotten on the fFcebook bandwagon, what are you waiting for? Facebook allows you to integrate with your own blog and your Twitter account – post once – send it across all your networks – Interactivity is tbuzz behind Web 2.0!

  1. Google
    google.com

    Enables users to search the Web, Usenet, and images. Features include PageRank, caching and translation of results, and an option to find similar pages. The company’s focus is developing search technology.

  2. Facebook
    facebook.com

    A social utility that connects people, to keep up with friends, upload photos, share links and videos.

  3. Yahoo!
    yahoo.com

    Personalized content and search options. Chatrooms, free e-mail, clubs, and pager.

  4. YouTube
    youtube.com

    YouTube is a way to get your videos to the people who matter to you. Upload, tag and share your videos worldwide!

  5. Windows Live
    live.com

    Search engine from Microsoft.

  6. Wikipedia
    wikipedia.org

    An online collaborative encyclopedia.

  7. Blogger.com
    blogger.com

    Free, automated weblog publishing tool that sends updates to a site via FTP.

  8. Microsoft Network (MSN)
    msn.com

    Dialup access and content provider.

  9. Baidu.com
    baidu.com

    The leading Chinese language search engine, provides “simple and reliable” search experience, strong in Chinese language and multi-media content including MP3 music and movies, the first to offer WAP and PDA-based mobile search in China.

  10. Yahoo!カテゴリ
    yahoo.co.jp

    有料審査制のディレクトリ。ウェブサービスの形でAPIを公開。

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Thursday, September 17th, 2009 Marketing No Comments

Social Networking – Marketing Magic or Time Sink?

A long, long time ago – at least in Internet years – the way to drive traffic to your site was write a blog. Check. Then we sent you a newsletter – opt in of course. You read it once or twice and you stopped reading. Don’t you love us? We linked to our business contacts on LinkedIn. Seems you already knew us. Then we were supposed to join MySpace. Check – met lot of twenty somethings, but not a lot of marketing bang for the buck. Then it was Facebook. Check – now we spend unthinkable amount of time trying to make what we are doing now sound interesting – do you really care that I am staring at my computer? Now, the rage is to Tweet on Twitter, really?

What works and what doesn’t? I guess it depends on your audience. Our blogs and newsletter are content we create, which tend to get read and drive traffic. The other sites tend be popular until the next shiny object come along. Right now, we get a fair am amount of visibility from Facebook and Twitter – but that will likely change in six months.

A very long time ago – especially in Internet years – I belonged to a business exchange group. We met twice a month and actually at down face to face. I still get business from that group. Call it doing business the old fashion way, but it works. Sure, online social networking can drive traffic to your site, but in the long run it’s the people that you do business with. So, back away from the laptop and go out and talk to a real live body – you may be surprised – you might even get some business!

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Sunday, January 18th, 2009 Marketing No Comments