1. Google
   google.com

   Enables users to search the Web, Usenet, and images. Features include PageRank, caching and translation of results, and an option to find similar pages. The company’s focus is developing search technology.

2. Facebook
   facebook.com

   A social utility that connects people, to keep up with friends, upload photos, share links and videos.

3. Yahoo!
   yahoo.com

   Personalized content and search options. Chatrooms, free e-mail, clubs, and pager.

4. YouTube
   youtube.com

   YouTube is a way to get your videos to the people who matter to you. Upload, tag and share your videos worldwide!

5. Windows Live
   live.com

   Search engine from Microsoft.

6. Wikipedia
   wikipedia.org

   An online collaborative encyclopedia.

7. Blogger.com
   blogger.com

   Free, automated weblog publishing tool that sends updates to a site via FTP.

8. Microsoft Network (MSN)
   msn.com

   Dialup access and content provider.

9. Baidu.com
   baidu.com

   The leading Chinese language search engine, provides “simple and reliable” search experience, strong in Chinese language and multi-media content including MP3 music and movies, the first to offer WAP and PDA-based mobile search in China.

10. Yahoo!カテゴリ
    yahoo.co.jp

    有料審査制のディレクトリ。ウェブサービスの形でAPIを公開。

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Understanding the concept on social networking –

When I was a kid, you know back in the stone ages – there used to be commercial for Breck Shampoo - “and you told two friends, and they told two friends, and they told two friends . . . The idea was that happy customers would share their experiences with friends, who in turn would pass it on. Ultimately, this became known as viral marketing.

Fast forward to the 21st Century, and this is the premise behind using social networks for marketing. You post something, your friends read it and pass it on to their friends. Great! Marketing all done! Well, not exactly.

The problem is not every thing you post is compelling enough to repeat. Trust me, it’s not.

In order for social networking to work as a marketing medium for you – what you post must be interesting, have value and be compelling to pass on. Let’s go back to the ladies of Breck. If Becky simply told Jan and Sue “I went shopping for shampoo, today,” then Jan and Sue would have nodded approvingly (actually Sue would have rolled her eyes) and the subject would have quickly moved on to Jan’s new Dorothy Hammill do. But instead, Becky told the girls that this new product left her hair soft, shiny and cured split ends and they should try it. Now this was different – the value? soft, shiny hair and a call to action – you should try it!

While your fan base may put up with your posts about what you had for breakfast – they really want to know what is in it for them. Soft, shiny hair? Sign me up! Emerging technology that solves all of my business problems? Where do I invest?

The next time you post to Facebook or Tweet on Twitter or what ever it is that you do – makes sure it’s worth sharing. Oh, and seriously stop sending me Mafia Wars, already!

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OK, actually we do it so that we can pass along our experience to you -

We tweet, there we said it. First step is acknowledgment, right? I like Twitter. It allows us to post links and messages when we update the blogs.

New to Twitter – these Ten Top Twitter Tips should help you get started.

It seems to be the “gadget” of the moment – MySpace is so 2007! Passing fad? Internet Revolution? We wanted to know what you thought and here is what you told us -

• I used twitter for a few months, but I ended up deleting my account. I don’t mind a bit of social networking, but Twitter, as someone else said, seems far too invasive and high-maintenance. Posting once a day, sure, but then I want to post something meaty. Posting 20 times a day with 140 characters strikes me more of a waste of time, or at least a non-significant method of information propogation. “At work. Have coffee!” “Accident on way home. Avoid I-40.” etc. just isn’t what I’m looking for — or giving out — as far as my interests are concerned.
• Some people have said that “old-fashioned” (can something be “old fashioned” if it’s only a few years old?) blogs are dead, but I love them. Give me a good blog any day, rather than Twitter, Facebook, or Myspace.
• I love Twitter! If you want to find out more about it and what it can do for you, I suggest you follow @guykawasaki. He is really sharp, and has great articles about promoting yourself or your business, as well as posting links to some funny or interesting articles or websites.
• Totally! I’m always looking for new and interesting things in the world blog about.
• Twitter is like going to a party and walking around. Some people never stop talking, some say one interesting thing as you pass by, some are just Oscar Wilde witty or down right funny (a nice break in information flow), some make you stop and chat for a minute. I follow some people for fun, some for sustainability, some for marketing, some for technology, etc. Most, including me, tie it to other networking sites. It is a tool to be used in networking, not an end unto itself. It keeps me up to date with a group of people, and I can look into their blog posts if I like, email them for more info, and keep them abreast of what I am doing. If you are doing something cool, you are likely to get more attention from your twitter group that a press release. For it to be of benefit, you have to keep your end of the conversation going and tell other people when you see one of your group doing something great-otherwise you are just the wallflower at the party that everybody wonders about. As we see the death of print media, and the rise of web 2.0, those on the cutting edge of things like twitter are leading the way, and coming late to the game will force you to play catch up. Additionally, twitter has connected me with some great people, whose calendars would have made a meeting impossible.
• I have used Twitter professionally and currently use it personally. On the professional side, I found Twitter to be a useful tool in promoting website content. Build a strong network of following and followers in your topic area. Write witty and interesting one-liners with links to the content. Track your referral hits to that content to evaluate how effective your tactics are. Twitter takes little time and effort to use in this manner and every little bit of traffic helps!
• I think Twitter has its place and there is a growing community of people who want their information in bite-size (140 characters max) pieces. I tweet, but not for professional purposes, more for the challenge of making short interesting observations. I have only done it for a month and a half and, already, total strangers are finding me and following me. You can also control how many people you want to follow, keeping it manageable. I think there is potential here.
• I’m not sure what it will add to my networks. It seems rather invasive. Although my friends tells me I’ll be a confirmed user at some point, but I need some down-time from the constant flow of information. But then again, I just use my cell phone as a phone!

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